Search Engine Optimization (SEO)

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SEO Audits

Conducting SEO audits is critical for identifying both opportunities and issues within a website’s search engine optimization strategy. This skill involves a comprehensive evaluation of on-page, off-page, and technical elements to improve search rankings.
Chart showing the steps within an SEO audit.
Diagram on how keyword research is done from research to execution

Keyword Research

Keyword research is foundational in SEO, guiding content strategy and optimization efforts. Mastery of this skill demonstrates an ability to identify high-value keywords that drive targeted traffic and enhance website visibility.

Content Optimization / Creation

Content optimization and creation are vital for engaging audiences and improving SEO. This skill shows expertise in crafting content that is both user and search-engine friendly, increasing visibility and engagement.
Diagram on the process of content optimization
Diagram showing the main components of technical SEO optimization

Technical SEO

Technical SEO focuses on improving the technical aspects of a website to enhance its search engine rankings. Proficiency in this area involves optimizing site structure, speed, and mobile-friendliness, crucial for user experience and search visibility.

Translating My Skills To Real Life Projects 🛠️

Check out some of my favourite projects I have worked on.